A dedicated bare metal server provider for a range of industries, Servers.com has evolved its business since its founding in 2005. Around 2015, the global company sought to expand beyond Europe into the United States.
44Servers.com used cash on hand to gain a foothold in the United States, but this limited their expansion potential. The company needed more network infrastructure, and they were losing business due to financing delays. Their European lease financing partner was limited to working in western Europe, and most U.S. capital providers were deterred by non-U.S. accounting and the primarily European customer base.
Faced with limited options, Servers.com reached out to potential lease financing partners, including Data Sales, to whom they were introduced by an equipment vendor. Having worked with a previous iteration of Servers.com’s ownership and business, only Data Sales was willing and able to meet the company’s needs in the U.S. at this crucial moment. Data Sales had the flexibility and creativity to put together a lease agreement underwriting the overseas entities and helping them expand into U.S. markets and data centers.
The speed of decision making and approvals at Data Sales has been key to the partnership with Servers.com. The company has enjoyed continuous double-digit growth in North America, and Data Sales has enabled most of the accompanying infrastructure expansion.
When the time came to streamline the number of lessors that Servers.com was working with, Data Sales became one of Servers.com’s primary finance partners. Data Sales had adapted quickly to Servers.com’s shift from an operator-owned to a private equity-owned structure, and Data Sales was consistently responsive to Servers.com’s needs, providing flexibility in financing arrangements when, for example, an early buyout or special equipment was needed.
Servers.com President Nick Dvas notes that the two companies are strategically aligned and that his company’s growth has been fueled by the ability of Data Sales to make decisions rapidly. They’re also “a good group of people,” he adds.
Data Sales has perfected their customer service on every level.
